Category: Uncategorized

The PC: All about localism at the 2015 Indiana Craft Brewers Conference.

On March 6, 7 and 8, we were happy to sponsor and attend the inaugural Indiana Craft Brewers Conference (ICBC) put on by the Brewers of Indiana Guild (BIG) at the Fourwinds Resort & Marina on Lake Monroe, near Bloomington, Indiana. Read more about the event here: http://potablecurmudgeon.blogspot.com/2015/03/the-pc-all-about-localism-at-2015.html        

BUDWEISER AND THE NEGATIVE SELL TACTIC…

“Well, as promised on Friday:  yesterday’s big event delivered plenty of intrigue:  the commercials provided plenty of fodder for discussion (Budweiser, I will get to you momentarily), the half-time show was memorable for all the right reasons, oh yeah and the football game ended up being really exciting too.” Read More from our National Account…
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